Graham Media / WKMG News 6
WKMG-TV, the CBS affiliate for Graham Media Group in beautiful Orlando, Florida, is looking for a Multimedia Account Executive who lives for new business. This is a role for a true hunter — someone who thrives on prospecting, opening doors, and closing multiplatform deals across broadcast, CTV/OTT, digital, and social. If you’re digital-fluent, competitive, and energized by building a book of business from scratch, we want to talk to you.
Orlando is one of the fastest-growing media markets in the country, with a deep advertiser base across tourism, healthcare, real estate, and retail. If you’ve got a hunter’s mentality and are ready to relocate to Central Florida, we want to hear from you.
What You’ll Do
- Prospect, develop, and close new business advertisers across our full multiplatform suite including broadcast, CTV/OTT, digital display, video, social, and more.
- Build and execute a strategic business plan to meet and exceed revenue goals.
- Create proposals tied to client KPIs with clear success metrics in place.
- Target, cultivate, and develop new accounts with White Glove service, ensuring long term client retention
- Create Valid Business Reason for clients to meet, utilize research for an effective Customer Needs Analysis, then develop proposals which focus on KPIs (client needs) with established success metrics in place. Upsell new clients as relationship builds and campaigns perform with additional assets in our product line.
- Partner with our creative team, research team, and sales managers to solve for the marketing opportunities uncovered in every needs analysis.
- Responsible for using all station-provided sales tools & software (i.e. WideOrbit, Salesforce, WideOrbit Media Sales, Comscore)
What You Bring
- A proven track record in new business development and multiplatform/digital media sales, with revenue results to show for it.
- Fluency across digital marketing platforms; Google Analytics certification is a plus.
- Sharp presentation, negotiation, and closing skills.
- Exceptional prospecting instincts and a self-starter mentality. You don’t wait for leads, you build them.
- Strong networking skills for building relationships that open doors to new business.
- Disciplined follow-up. You keep every prospect and client warm and moving through the pipeline.
- Ability to customize solutions tailored to each client’s unique needs rather than pitching one-size-fits-all packages.
- A lifelong learner. Someone who digs into each client’s business and industry, and stays ahead of ever-changing digital trends and platforms.
- A passionate, creative, collaborative, team-first approach.
- A valid driver’s license, safe driving record, and reliable transportation for client visits.
- Ability to read, write, and speak English
- College degree preferred, not required.
Apply Now
Ready to build something from the ground up in one of the country’s most dynamic media markets?
