Media Staffing Network
A national media company is searching for TV Account Executives who are highly motivated, adaptable,
and strategic thinkers to join our sales and business development team. If you are stuck in the middle of
the pack and ready to move up, we have room for you.
This mid-size market TV station duopoly ranks #1 in ratings and revenue, and the station website is
number one in the market. The brand has the largest footprint in the local community, and overall has the
best products available in the advertising universe making this a marketer’s dream come true.
Our company strives to stay ahead of the latest emerging trends in the industry and has gained national
recognition for our forward-thinking initiatives. It is no surprise that we are seeking candidates with the
same proactive mentality. Our ideal candidate is an enthusiastic team-player who can build and maintain
relationships with business leaders in our community. To be successful in this role, you must possess
strong communication and project management skills and be a solution-oriented seller.
RESPONSIBILITIES & REQUIREMENTS: (including but not limited to)
- Grow Linear / Digital Transactional Television Revenue
- Develop New Business Advertisers for Multi-Media Platforms
- Fluent in various Digital Marketing solutions–O&O and Extended Reach
- Google Analytics Certified a plus
- Create strategic business plans to meet and exceed revenue goals
- Maintain acceptable pipeline, using Salesforce daily, to ensure new business development is
continual throughout the year - Target, cultivate, and develop new accounts as well as service existing account list
- Build effective verbal and written marketing presentations
- Utilize and incorporate multimedia advertising solutions for existing and new clients
- Upsell existing clients by engaging them in our full product line
- College education: bachelor’s degree or higher is ideal
- 3-5 years of broadcast, agency, or digital marketing experience
- Proven track record of selling advertising OR account management in an agency environment
- Ability to prospect for business utilizing research and effective consultative selling principles
- Ability to multi-task and adapt to a fast-paced environment in a rapidly changing industry
- Exceptional written and oral communication skills
- Proficiency in Microsoft Applications
- Experience with WideOrbit and SalesForce and/or project management software is preferred
- Must possess and maintain a valid driver’s license with a safe driving record acceptable to the
company and reliable transportation for sales calls
EOE. Job #1540124
