2021 Radio Compensation Study Results

We are proud to release our 3rd annual Radio Sales Compensation Study. As we continue to add more years of data, we can track trends and provide radio station owners and managers with valuable insights so they can budget accordingly.  This year brought a new area to investigate. Our survey was conducted over the summer when we were well into the COVID-19 pandemic. Covid triggered many changes in our business and impacted how we employ and compensate people.  We added more questions, and as situations arise in the future, we will continue to adjust accordingly by including questions that are relevant to current market conditions. We always probe for information that is critical to decision-making, and we accommodate as many requests for new questions as possible.

Click to view results.