• Maximize revenue growth with top advertising agencies and direct clients
• Engage agency and direct client decision makers at all levels
• Conduct and manage detailed needs assessments
• Plan, prepare and present at high impact meetings with prospects and existing clients
• Utilize research in presentations and interactions with prospects and clients
• Develop winning strategies and sales approaches
• Accurately forecast revenue growth

• Commitment to creating a book of business
• Experience calling on online/media
• Experience calling on agency or direct clients
• Understanding of industry trends, technologies and pricing models
• Understanding of agency dynamics and campaign buying and planning
• Understanding of ad campaigns metrics and analysis
• Skill in all facets of the sales cycle, including prospecting, negotiating and ability to sell based on value, not price
• Understanding of audience profiles, online ad targeting, and optimization
• Versed in Internet advertising buying and selling subjects
• Conversant in Internet search engine use, Internet terminology and traffic generation
• Online advertising or trafficking experience as well as basic HTML relevance

Sales Reps are well-positioned for team lead management roles.